Making a video production now is not always a big job and done by a big company with a big budget. Actually for some of TemplatePanic partners who work in different fields like architecture, interior design and internet, they already produce their own videos. Actually what happened to TemplatePanic partners which I consider as not so big companies, they made few video productions for their company profile in their web site or company profile interactive CD.
Making your website looks professional is also important, and with using interactive Flash animations can increase the company image to public.
While making a professional video production requires so many things, beside the properties and creative team, the video production needs so many extra touch.
There are a lot of video production company who are able to do the jobs from making 3D animations, 2D animations, flash interactive presentation until making a movie shooting with professional actors and talented people working as a team. You can hire the service from one of them like Chicago Video Production.
Some of the video production services who do production for web service are reasonable in price. For small video productions with limited budget the producer may work also as a director. To lower the cost the pre-production and post-production can be done in-house, so the renting cost budget can be eliminated.